| Communication styles (2016-2018) |
The research project aims at presenting a novel model for studying cultural communication styles, starting from the assumptions proposed by sociologists and business / marketing researchers, and developing these in order to adjust them to the needs of linguistics and folkloristics. The project will provide new knowledge on communication styles typical of particular cultures and describe the fundamentals of stylistic diversity both on the individual and collective level (in this case: in Slavic and Fenno-Ugric cultures).
In order to fulfill these tasks, basic experimental studies will be of essence which will take the shape of the corpus studies of original spoken language data as well as metalinguistic research on the related linguistic terminology as it developed in different European cultural traditions.
| Creativity and tradition in Estonian and Polish cultural communication (2010-2012) |
Creativity, visibly present in all genres of folklore, is responsible for allowing new narratives and playfulness into identity formation, while keeping to old traditions maintains a link with the history and cultural memory. The transforming traditions present in the new media, ie the Internet, is analysed to describe the wide spectrum of identity issues the new member states of the European Union have had to face. The research material includes a variety of folklore genres to attend to the similarities and differences in the way cultural narratives (humour, media texts, contemporary myths and legends, riddles, lullabies, and slang / sayings, etc) have changed in the past years. Internet (but also other contemporary media, e.g. television) is used as the primary source of research material, which helps to redefine the borders of the local and the global in tradition as well as the features and influence of the media itself on the content and form of cultural texts.
General outcomes of the cooperation:
- Laineste, Liisi and Chlopicki, Wladyslaw (Ed.) (2019) Across Borders 7: Cultures in Dialogue. Prace Naukowo-Dydaktyczne PWSZ im. Stanisława Pigonia w Krośnie 71
- Laineste, Liisi (Ed.) (2018). Folklore: Electronic Journal of Folklore. Special issue on Culinary Culture. Folklore. Electronic Journal of Folklore, 71
- Brzozowska, Dorota and Chlopicki, Wladyslaw (Ed.) (2017). Special issue of Styles of Communication, Vol. 9.2. LINK
- Brzozowska, Dorota and Chlopicki, Wladyslaw (Ed.) (2015). Culture's Software - Communication Styles. Cambridge Scholars Publishing
The outcomes of the first project:
- 1. Conferences
- In Poland: biannual conference Across the Borders (Krosno, 16-17 April 2010 and Krosno, 28-29 October 2011). The conference series deals with language, literature and culture, and intercultural contacts and clashes in these areas.
- In Estonia: Lanuage and Mind 3, dedicated to O. Loorits (Elva, 10-11 September 2010) and ISS Humour summer school (Tartu, 15-20 August 2011).
- 2. Post-conference volume of articles / presentations;
- 3. Volume of joint research (touching upon the cross-cultural analysis of creativity and tradition in identity formation, in the form of a media text study where cultural dimensions would be sought and identified, published by the end of 2012).
The outcomes of the second project:
- 1. Conferences
- In Estonia: biannual conference Across the Borders (Tartu, May 2017). The conference series deals with language, literature and culture, and intercultural contacts and clashes in these areas.
- In Poland: Communication styles 3 (Krosno, October 2017). The conference brings together researchers interested in pursuing cross-cultural research on communication styles and their representation in folkloric interaction, and investigating their (often covert) ideological dimensions.
- 2. Post-conference volume of articles, including publishing papers from ICCS2;
- 3. Articles of joint research (touching upon the cross-cultural analysis of communication styles in Estonia and Poland). The articles will be published as a special edition of the journal "Folklore: Electronic Journal of Folklore" as well as in the Humour and Culture series (by the Tertium Society for the Promotion of Language Studies). Some articles will be chosen for publication in "European Journal of Humour Research".